North Syracuse, NY – May 29, 2014 – WYNIT Distribution, LLC announced today a new distribution agreement with Mio Global, makers of the Mio ALPHA and Mio LINK, the world’s first wrist-worn technology to provide continuous, accurate heart rate monitoring at performance levels.

Mio Continuous Technology is featured in both the new Mio LINK, as well as the award winning Mio ALPHA. This patented technology reads EKG-accurate heart rate data accurately at any speed. LEDs are integrated into the back plate of the wristband or watch, shining light into the skin, which then enables the electro-optical cell to detect the pulsing volume of blood flow measuring the heart rate in real time. Sophisticated algorithms are applied to the pulse signal to accurately track the heart rate compensating for the disturbance of other signals generated by movement.

“Mio’s heart rate monitoring technology can be worn comfortably on the wrist, which makes it easier and less cumbersome to use for consumers. We believe our dealers and resellers across the country will really benefit from offering this great technology to their customers,” said Melissa McClure, Product Manager for WYNIT Distribution.

Under the new agreement, WYNIT Distribution, LLC will offer both the Mio ALPHA and Mio LINK to authorized resellers in the United States.

About Mio Global

Mio, a recognized pioneer in health and fitness technology, is the maker of the Mio ALPHA and Mio LINK, the world’s first sport watch and sport band to provide continuous, accurate heart rate monitoring at performance levels – without a chest strap. Both devices connect to popular fitness apps, creating an easy way for athletes to track and record their fitness progress. Founded in 1999 by Liz Dickinson, Mio is a brand of Physical Enterprises Inc. Mio’s team of world-class scientists, engineers and professionals strive to help athletes reach their goals by innovating high-precision, easy to- use technologies from the company headquarters in Vancouver, Canada. For more information, visit www.mioglobal.com.

About WYNIT Distribution, LLC

WYNIT Distribution, LLC is a leading national distributor of products from the top national brands in the consumer electronics, photo, wide format printing, security and outdoor leisure and adventure industries. Based in North Syracuse, NY the company serves a wide range of customers ranging from large national retailers to independent resellers through dedicated business units and strategically located distribution facilities in Memphis, TN and Reno, NV. Founded in 1987 WYNIT Distribution, LLC’s mission is to improve the competitive position of its customers and suppliers.

For more information, call WYNIT at 1-800-GO-WYNIT or visit www.wynit.com.

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